“HOT MAMA AFRICA” is the theme of this collection of Lena Hoschek which is inspired by the vibrant continent and it’s colorful traditional African wax-print. Intense colour combinations and bold patterns combine with the feminine silhouette of the 1950s and 60s, while fine fabrics and a hint of 1970s safari style complete the look.
This collection of Lena Hoschek embodies a unique combination of retro elements and ethno inspiration: European design meets African exuberance. Intense, confident, vivacious – that’s Summer 2015 à la Lena Hoschek!
Lena Hoschek – Hot Mama Africa
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After assisting Vivienne Westwood at her London studio, Lena Hoschek started her own label in 2006 at the age of 24. Her collections do not follow trends or the general conception of ‘cool’, they are simply a reflection of what has fascinated her since her childhood: the female ideal of the 40s and 50s, craftsmanship, high-end tailoring, traditional materials and patterns but also rock n’ roll and punk music, tattoos, bad guys and fast cars.